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Marketing Toolkit

Congratulations on listing your product/system on the DLC QPL. Below you will find access to the DLC product logos, creative assets and sample social media posts you can use to promote your listing. Be sure to review and follow the DLC Logo and Trademark Guidelines.

Using the DLC Logos – Quick Guide

DLC QPL Logos

DLC QPL Product Logo

This logo is intended for use on products and/or systems qualified on the SSL and/or NLC QPLs.

 

QPL Product Logo File Downloads

DLC Horticultural QPL Logo

This logo is intended for use on products listed on the DLC Horticultural QPL.

 

Horticultural QPL Logo File Downloads

DLC LUNA Logo

This logo is intended for use on products qualified with a LUNA designation on the SSL QPL.

LUNA Logo File Downloads

DLC QPL Premium Logo

This logo is intended for use on products qualified as Premium on the SSL QPL.

 

QPL Premium Logo File Downloads

Creative Assets

Download promotional materials to market your newly listed products or systems.

Sample Social Media Posts

Here are some sample social media posts to promote your DLC listed product/system. Remember to:

 

Sample Posts:

Only #DLClisted products go through rigorous testing and verification to ensure you’re getting high performing [CONTROL SYSTEM, HORTICULTURAL LED LIGHTING PRODUCTS, LED LIGHTING PRODUCTS] to help you save energy and are supported by energy efficiency programs nationwide. designlights.org/qpl

[MANUFACTURER NAME] is proud to be #DLClisted. DLC qualified products save energy and money with a positive climate impact. designlights.org/qpl

Our Product [Insert model number from QPL] is now #DLClisted on the DLC QPL! designlights.org/qpl

Our Product [Insert model number from QPL] is now #DLClisted. LUNA listed products minimize light pollution AND energy use while providing appropriate visibility for people. designlights.org/qpl

 

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Logo Guidelines Compliance Statement

I have received and have read a copy of the DLC Logo and Trademark Use Guidelines, which outlines the policies of the DLC and responsibilities of any stakeholder in the DLC program. I understand, accept, and agree to be in compliance with the DLC Logo and Trademark Use Guidelines. Furthermore, I understand that any failure to follow these guidelines, either by me, my company, or my distributor, may result in the suspension of all new applications by this company and the removal of all existing products/systems for the DLC QPLs for up to 18 months.  Repeated violation of the DLC Logo and Trademark Use Guidelines will result in a permanent ban and fines.